October 4, 2009

Stan Medley – An Interview 10/4/09

Filed under: Interviews — Tags: — admin @ 6:09 pm




(AN) – In this interview with Durk Dugan of AssociatedNews.US, Hollywood behind-the-scenes deal maker, Stan Medley, discusses (among other things) the recently announced acquisition of 50% of Celebrities In Action, Inc., a company he founded.

Durk: As the founder of Celebrities In Action Inc. what do you think of the recent acquisition of a 50% interest in Celebrities In Action by Diverse Media Group?

Stan: Well I thought it was beautiful fit. Diverse Media Group owns Diverse Talent Group, which is one of the top ten talent agencies in Hollywood. Diverse will be able to supply the quality of talent that we need to fulfill the purpose of Celebrities In Action.

Durk: What is the purpose of Celebrities In Action.?

Stan: Celebrities In Action, Inc. is a vertically integrated entertainment company that develops, produces and distributes proprietary and licensed entertainment content, with a particular focus on animated celebrities. We have a joint venture with POW! Entertainment for Stan Lee to create 20 some odd characters for us.

Durk: Now how did the deal with POW! Entertainment come about?

Stan: Well, Stan Lee and POW! Entertainment have been clients of mine for years. I had a lot of other celebrity clients and friends and of course Diverse Media Group, Inc. is another client of mine. The idea just sort of evolved out of knowing what Stan Lee wanted to create and knowing a lot of celebrities that would fit into that plan.

Durk: Now I hear you are also the founder of another one of Diverse Media Group’s projects, Talent Quest. What is that all about?

Stan: Well, Talent Quest America, Inc. is a subsidiary of Diverse that we created to identify new and rising talent representing the future of the Hollywood entertainment community. We will be launching it shortly with a major media campaign and internet based talent contest.

Durk: Sounds good can I try out?

Stan: Well, actually you might be able to. As we have it planned right now, Talent Quest
will not be limited to a certain age range like many of the other talent contest are, and will be open to people of all ages.

Durk: Do you plan a TV show like American Idol.

Stan: It is not actually a part of the plan right now as Talent Quest is something that can be viable just as an internet based contest. However, personally I feel like it will evolve quickly into a TV show like American Idol and I think we will be shooting footage of everything we do as we go along just to be prepared in the event it goes in that direction.

Durk: Great! Now you are into music too aren’t you? In fact, you write music for a band called “The Lords Of Easton” and you manage a very hot up and coming band called “Dead Sara.”

Stan: Yes, that’s true.

Durk: How did that come about?

Stan: Well Raven Kane, the female singer on the Lords of Easton tracks, (Sy Gorieb is the male Singer) was my music teacher and signing coach when I first moved to LA. Her husband is the world renown arranger, David Campbell. So I have known them for many years. The Lords Of Easton material are some songs we actually wrote in the 80s that seems to be getting some popularity lately. Raven and I wrote one of the songs. “In the Morning Light” and Raven, David and I wrote the other song “Arabian Nights”.

Durk: I noticed that they are doing well on a lot of the Internet sites. On for example, both the Lords Of Easton and Dead Sara are in the top 5 in the rock genre and both are in the top 10 across all genres.

Stan: Yeah, I noticed that too. Pretty exciting! Dead Sara is my favorite though. Emily and my daughter Siouxsie are amazing writers and musicians.

Durk: I heard Dead Sara has been the talk of the record community for some time now and that you turned down all kinds of record and publishing deals last year.

Stan: Well I don’t know about “all kinds” but we did turn down about four deals from record companies and a couple from publishers.

Durk: Why would you turn down record deals? Isn’t that what everyone wants as an opportunity.

Stan: Yes, it is probably what everyone wants but that doesn’t mean it is the right thing to do. The record industry is in turmoil the last several years. Record companies have lost power and don’t really know what they want to do or how to recover from the changes in the industry. We felt it was in our best interest to develop the band independently for awhile. We didn’t need the money, so there was no use selling our souls to the devil – so to speak.

Durk: So I hear you are about to put together your own label to launch “Dead Sara”?

Stan: How did you hear that. Very few people know.

Durk: We have some mutual friends.

Stan: (Laughs)… Or perhaps mutual enemies…. In any case, yes, we are about to launch a new label. I have obtained financing commitments and it will be a public company, and our first signed act will be Dead Sara.

Durk: How soon will this happen.

Stan: Timing is a little uncertain but I am hoping to get it done this year.

Durk: Well it sounds like you got quite a few things going on. Anything else in development?

Stan: Yes, I have a few treatments I wrote being sought after by a couple of production companies. But, not much I can say about those right now. Still in negotiations. A lot depends on financing, etc.

Durk: Thanks a lot, Stan. We wish you the best of luck on all your endeavors and please keep us updated .

Stan: Will do, Durk.

Celebrities In Action, Inc. and Diverse Media Group Inc. Finalize 50% acquisition

Filed under: CIA,Press Release,Projects — Tags: , , — admin @ 5:54 pm


October 4, 2009 – Los Angeles

Diverse Media Group, Inc. has completed the acquisition of a 50% equity interest in Celebrities in Action, Inc. (“CIA”) in a joint venture to create new superhero character franchises based on real-life Hollywood celebrities. The new characters will be developed with major stars of film, music, television and sports. Plans include original storylines spanning television, film, mobile and home entertainment, videogames, publishing, consumer products and merchandising.

Celebrities In Action, Inc. is a vertically integrated entertainment company that develops, produces and distributes proprietary and licensed entertainment content, with a particular focus on animated celebrities.

Diverse Media Group purchased 37,500,000 shares of CIA common stock, representing 50% of all authorized shares of Celebrities In Action, Inc.

In exchange, Diverse Media Group agreed to assume CIA’s responsibilities in signing up celebrities and/or well-known athletes to participate in the creative joint venture with Stan Lee’s POW! Entertainment, Inc. Diverse Media Group also agreed to issue 20,400 shares of its Series A Preferred Stock to Fordee CA Trust, the majority CIA shareholder, exchanged for the acquisition of California PA Trust, a California business trust owned by Fordee, and Fordee’s release of its option to acquire the 37,500,000 shares of common stock in CIA.

CIA has an existing joint venture with Stan Lee’s POW! Entertainment banner to develop, produce and distribute animated programming, content and merchandise based on the premise of real-life celebrities in competition against characters from other worlds. Diverse Media Group will identify and secure the celebrity participation and Stan Lee will provide the creative vision to shape these novel superhero personas.

Praised as “a legend” worldwide and honored with his own Hasbro “Marvel Legends” action figure, Stan Lee is associated with such breakthrough superhero characters as Spider-Man ®, The Incredible Hulk®, The Fantastic Four®, X-Men®, Iron Man® and Daredevil®. He is also recognized as an innovator in creating new media opportunities and revenue streams for the superhero genre. Among his accomplishments, Stan Lee is credited with leading the expansion of Marvel Comics from a small division of a publishing house to a multimedia corporation, and developing his characters into longstanding franchises.

Hollywood talent agent Chris Nassif, founder of Diverse Talent Group and its parent company, Diverse Media Group, Inc., commented, ”Stan Lee has excelled as a visionary, a leader in the global media industry and a creative talent whose complex fictional characters have become living, breathing members of our world. We are delighted to provide the setting for him to create characters based on real stars, which taps into the resources of CIA, POW! Entertainment, and Diverse Media Group.”

Stan Medley, founder of Celebrities In Action, Inc. and Talent Quest America, Inc, commented “This is a great combination. Bringing the full capabilities of a top 10 Hollywood talent agency into the project will greatly assist the CIA/POW Entertainment joint venture.”

Lee’s POW! Entertainment company has a first-look deal with Disney, which last month acquired his former company, Marvel Comics, for $4 Billion.

About Diverse Media Group, Inc.

Diverse Media Group, Inc. ( is an entertainment company that aggregates expertise across all aspects of the media industry. Diverse Media Group has at its core the established 27-year history of its wholly owned subsidiary, Diverse Talent Group. Diverse Talent Group is now the 10th largest Hollywood agency offering talent and literary representation in commercials, episodic television, cable programming and motion pictures.

The company has the ability to create programming, foster distribution and represent talented individuals to fuel a new digital age of content generation. The parent company also includes the subsidiary Talent Quest America, Inc., which identifies new and rising talent representing the future of the Hollywood entertainment community.

The information contained herein contains forward-looking information within the meaning of Section 27A of the Securities Act of 1993 and Section 21E of the Securities Exchange Act of 1934 including statements regarding expected continual growth of the company and the value of its securities. In accordance with the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 it is hereby noted that statements contained herein that look forward in time which include everything other than historical information, involve risk and uncertainties that may affect the company’s actual results of operation.

Factors that could cause actual results to differ include the size and growth of the market for the company’s products, the company’s ability to fund its capital requirements in the near term and in the long term, pricing pressures, unforeseen and/or unexpected circumstances in happenings, pricing pressures, etc. Investing in securities is speculative and carries risk. Past performance does not guarantee future results.


Durk Dugan

PO Box 27596

Los Angeles,

CA 90027-0596

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